CLASSIFYING PRODUCTS STRATEGICALLY

被引：172

作者：

MURPHY, PE ^{[1
]}

ENIS, BM ^{[1
]}

机构：

[1] UNIV SO CALIF,MKT,LOS ANGELES,CA 90089

来源：

关键词：

D O I：

10.2307/1251583

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：24 / 42

页数：19

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