Product compatibility as a signal of quality in a market with network externalities

被引:19
作者
Kim, JY [1 ]
机构
[1] Dongguk Univ, Dept Econ, Chung Ku, Seoul 100715, South Korea
关键词
product compatibility; experience goods; network externalities; signaling;
D O I
10.1016/S0167-7187(01)00058-3
中图分类号
F [经济];
学科分类号
02 ;
摘要
In this paper, I consider the compatibility decision as a signaling device of the quality of a newly introduced technology of which users are not informed. Provided that firms are located sufficiently far apart in Hotelling's [0,1] interval, I find separating equilibria where low compatibility signals high quality. This possible separation is due to the fact that low compatibility is more advantageous to the high-quality entrant than to the low-quality entrant, since it can prevent users of the established technology from enjoying network benefits from the new technology very much. (C) 2002 Elsevier Science B.V. All rights reserved.
引用
收藏
页码:949 / 964
页数:16
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