转型背景下企业外部关系网络、战略导向对战略变化速度的影响研究

被引：28

作者：

王栋 ^{[1
,2
]}

魏泽龙 ^{[1
]}

沈灏 ^{[1
]}

机构：

[1] 西安交通大学管理学院

[2] 中国传媒大学MBA学院

来源：

南开管理评论 | 2011年 / 14卷 / 06期

关键词：

外部网络; 战略导向; 战略变化;

D O I：

暂无

中图分类号：

F270 [企业经济理论和方法];

学科分类号：

1202 ; 120202 ;

摘要：

本文针对转型背景下市场环境的独特性,以社会网络理论和动态能力理论为基础,探讨了企业外部网络范围和网络强度对战略变化速度的影响,以及不同战略导向的企业在利用网络推动战略变化过程中的差异。研究提出了六个理论假设,并采用198个企业的样本数据进行了实证检验。研究发现,网络范围和网络强度对战略变化速度有不同影响,而不同战略导向的企业在利用网络方面也存在显著差异。研究拓展了以往战略变化方面的文献,并为中国转型背景下企业的战略调整活动提供了有针对性的理论指导。

引用

页码：76 / 84

页数：9

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