COMPARISON OF THE INTERNAL VALIDITY OF ALTERNATIVE PARAMETER-ESTIMATION METHODS IN DECOMPOSITIONAL MULTIATTRIBUTE PREFERENCE MODELS

被引：83

作者：

JAIN, AK

ACITO, F

MALHOTRA, NK

MAHAJAN, V

机构：

[1] INDIANA UNIV,INDIANAPOLIS,IN 46204

[2] GEORGIA INST TECHNOL,ATLANTA,GA 30332

[3] OHIO STATE UNIV,COLUMBUS,OH 43210

来源：

JOURNAL OF MARKETING RESEARCH | 1979年 / 16卷 / 03期

关键词：

D O I：

10.2307/3150705

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：313 / 322

页数：10

共 34 条

[21]

JAIN AK, 1978, ADV CONSUMER RES, V6

[22] TRADE-OFF ANALYSIS OF CONSUMER VALUES [J].

JOHNSON, RM .

JOURNAL OF MARKETING RESEARCH, 1974, 11 (02) :121-127

[23] SIMPLE METHOD FOR PAIRWISE MONOTONE REGRESSION [J].

JOHNSON, RM .

PSYCHOMETRIKA, 1975, 40 (02) :163-168

[24]

KELLY GA, 1955, PSYCHOLOGY PERSONAL, V1

[25]

KELLY GA, PSYCHOLOGY PERSONAL, V2

[26]

KRUSKAL JB, 1965, J ROY STAT SOC B, V27, P251

[27]

MAHAJAN V, 1977, NOV P AMA MSI PIT WO

[28]

MCFADDEN D, 1970, FRONTIERS ECONOMETRI

[29]

OPPEDIJKVANVEEN WM, 1977, J MARKET RES SOC, V19, P2

[30] CONSUMER PREFERENCE APPROACH TO PLANNING OF RURAL PRIMARY HEALTH-CARE FACILITIES [J].

PARKER, BR ;

SRINIVASAN, V .

OPERATIONS RESEARCH, 1976, 24 (05) :991-1025

← 1 2 3 4 →