TRADE-OFF ANALYSIS OF CONSUMER VALUES

被引：252

作者：

JOHNSON, RM

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1974年 / 11卷 / 02期

关键词：

D O I：

10.2307/3150548

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：121 / 127

页数：7

相关论文

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