WARNING PERSONAL INVOLVEMENT AND ATTITUDE CHANGE

被引：102

作者：

APSLER, R

SEARS, DO

机构：

[1] University of California, Los Angeles, CA

[2] University of California, Los Angeles, CA

来源：

JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY | 1968年 / 9卷 / 2P1期

关键词：

attitude change; personal involvement; persuasive communication; warning;

D O I：

10.1037/h0021248

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

journal abstract: To test the hypothesis that forewarning would facilitate attitude change under conditions of high personal involvement and inhibit change under low involvement, an experiment was conducted in which both forewarning and personal involvement were manipulated in a 2 × 2 design. The interaction was significant and in the expected direction. Unanticipated incidental findings suggested additional complexities with the variable of personal involvement. (PsycINFO Database Record (c) 2006 APA, all rights reserved). © 1968 American Psychological Association.

引用

页码：162 / &

共 16 条

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