BEYOND EXTERNAL VALIDITY

被引：89

作者：

CALDER, BJ ^{[1
]}

PHILLIPS, LW ^{[1
]}

TYBOUT, AM ^{[1
]}

机构：

[1] STANFORD UNIV,STANFORD,CA 94305

来源：

关键词：

D O I：

10.1086/208950

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：112 / 114

页数：3

共 8 条

[1] THE CONCEPT OF EXTERNAL VALIDITY [J].

CALDER, BJ ;

PHILLIPS, LW ;

TYBOUT, AM .

[2] DESIGNING RESEARCH FOR APPLICATION [J].

CALDER, BJ ;

PHILLIPS, LW ;

TYBOUT, AM .

[3]

Campbell D. T., 1966, TEMPERATURE SENSITIV

[4]

Cook T. D., 1976, HDB IND ORG PSYCHOL

[5] ON THE EXTERNAL VALIDITY OF EXPERIMENTS IN CONSUMER RESEARCH [J].

LYNCH, JG .

[6] THE ROLE OF EXTERNAL VALIDITY IN THEORETICAL RESEARCH [J].

LYNCH, JG .

[7] EVALUATING CONSUMER-PROTECTION LAWS .2. PROMISING METHODS [J].

PHILLIPS, LW ;

CALDER, BJ .

[8]

PHILLIPS LW, 1979, J CONSUM AFF, V13, P157, DOI 10.1111/j.1745-6606.1979.tb00138.x