ETHICAL BEHAVIOR OF MARKETING MANAGERS

被引：84

作者：

FRITZSCHE, DJ ^{[1
]}

BECKER, H ^{[1
]}

机构：

[1] UNIV PORTLAND,SCH BUSINESS,PORTLAND,OR 97203

来源：

JOURNAL OF BUSINESS ETHICS | 1983年 / 2卷 / 04期

关键词：

D O I：

10.1007/BF00383187

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：291 / 299

页数：9

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