GAMBLING WITH THE HOUSE MONEY AND TRYING TO BREAK EVEN - THE EFFECTS OF PRIOR OUTCOMES ON RISKY CHOICE

被引：1244

作者：

THALER, RH ^{[1
]}

JOHNSON, EJ ^{[1
]}

机构：

[1] UNIV PENN,WHARTON SCH,PHILADELPHIA,PA 19104

来源：

MANAGEMENT SCIENCE | 1990年 / 36卷 / 06期

关键词：

D O I：

10.1287/mnsc.36.6.643

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

引用

页码：643 / 660

页数：18

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