A double-hurdle model of Irish household expenditure on prepared meals

In this paper, Irish households' expenditure on prepared meals for home consumption is analysed using the 1987 and 1994 Irish Household Budget Survey datasets. The aim of the paper is to analyse the factors influencing Irish households' decisions to purchase prepared meals and how much to spend on these food items. This is done using the double-hurdle methodology adjusted for the problems of heteroscedasticity and non-normality. Income elasticities are estimated for household expenditure on prepared meals in both years and significant socioeconomic influences are identified. These socioeconomic factors are assumed to underpin the tastes and preferences of Irish households, with convenience identified as a significant preference of many household groups.