PROCESS OF PROBLEM FINDING - PRODUCTION-MARKETING EXAMPLE

被引:6
作者
DAVIS, KR [1 ]
机构
[1] TEXAS INSTRUMENTS INC,DALLAS,TX 75222
关键词
D O I
10.1287/inte.8.1.82
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
引用
收藏
页码:82 / 86
页数:5
相关论文
共 9 条
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[2]  
DAVIS KR, 1976, INDUSTRIAL MARKETING, P197
[3]   PROBLEM AND OPPORTUNITY IDENTIFICATION IN MANAGEMENT SCIENCE [J].
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INTERFACES, 1976, 6 (04) :79-82
[4]  
GREENLAW PS, 1964, MARKSIM MARKETING DE
[5]  
KEGERREIS RJ, 1971, J MARKETING, P6
[6]  
LEITCH RA, 1976, PRODUCTION INVENTORY, P56
[7]  
RADNOR M, 1970, OPERATIONS RESEA NOV
[8]  
Schein E. H., 1964, INTERPERSONAL DYNAMI, P362
[9]   THEORY OF CHANGE AND EFFECTIVE USE OF MANAGEMENT SCIENCE [J].
ZAND, DE ;
SORENSEN, RE .
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