RESOURCE-ALLOCATION BEHAVIOR IN CONVENTIONAL CHANNELS

被引：198

作者：

ANDERSON, E ^{[1
]}

LODISH, LM ^{[1
]}

WEITZ, BA ^{[1
]}

机构：

[1] UNIV FLORIDA,GAINESVILLE,FL 32611

来源：

JOURNAL OF MARKETING RESEARCH | 1987年 / 24卷 / 01期

关键词：

D O I：

10.2307/3151756

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：85 / 97

页数：13

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