A DUAL METHODOLOGY FOR CASE STUDIES: SYNERGISTIC USE OF A LONGITUDINAL SINGLE SITE WITH REPLICATED MULTIPLE SITES

被引:639
作者
Leonard-Barton, Dorothy [1 ]
机构
[1] Harvard Univ, Grad Sch Business, Boston, MA 02163 USA
关键词
METHODOLOGY; LONGITUDINAL; CASE STUDIES; FIELD WORK; RESEARCH; TECHNOLOGY DEVELOPMENT;
D O I
10.1287/orsc.1.3.248
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This paper describes a case study methodology that combines a real-time longitudinal (three-year) study with nine retrospective case studies about the same phenomenon. These two kinds of case studies offer opportunities for complementary and synergistic data gathering and analysis. That is, specific strengths in each method compensate for some particular weakness in the other. For instance, the retrospective studies offer the opportunity to identify patterns indicative of dynamic processes and the longitudinal study provides a close-up view of those patterns as they evolve over time. The combination of the two types of case studies also enhances three kinds of validity: construct, internal and external. The author also discusses problems with and shortcomings of this dual methodology and suggests the circumstances for which the methodology is especially appropriate.
引用
收藏
页码:248 / 266
页数:19
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