ALLOCATION MODEL FOR CATALOG SPACE PLANNING

被引：8

作者：

JOHNSON, M ^{[1
]}

ZOLTNERS, AA ^{[1
]}

SINHA, P ^{[1
]}

机构：

[1] UNIV GEORGIA,ATHENS,GA 30602

来源：

关键词：

D O I：

10.1287/mnsc.25.2.117

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

引用

页码：117 / 129

页数：13

共 9 条

[1]

Kotler P., 1971, MARKETING DECISION M

[2] MODELS AND MANAGERS - CONCEPT OF A DECISION CALCULUS [J].

LITTLE, JDC .

MANAGEMENT SCIENCE SERIES B-APPLICATION, 1970, 16 (08) :B466-B485

[3]

MONTGOMERY DB, 1969, MANAGEMENT SCI MARKE

[4]

PARSONS WJ, 1976, MARKETING MODELS EC

[5] SOME EASY POST-OPTIMALITY ANALYSIS FOR ZERO-ONE PROGRAMMING [J].

PIPER, CJ ;

ZOLTNERS, AA .

[6]

SINHA P, 1978, 7846 NW U GRAD SCH M

[7]

SOKOLICK WD, 1969, MANAGE SCI B-APPL, V15, pB521

[8]

1977, BUSINESS WEEK 1205, P122

[9]

1978, CONSUMER REPORTS, V43, P259