EMPIRICAL STUDIES ON INDIVIDUAL RESPONSE TO EXPOSURE PATTERNS

被引:18
作者
LODISH, LM [1 ]
机构
[1] UNIV PENN,WHARTON SCH,DEPT MKT,PHILADELPHIA,PA
关键词
D O I
10.2307/3149763
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:212 / 218
页数:7
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