R-AND-D MARKETING LINKAGE AND INNOVATION STRATEGY - SOME WEST-GERMAN EXPERIENCE

被引:41
作者
BROCKHOFF, K
CHAKRABARTI, AK
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D O I
10.1109/17.7436
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F [经济];
学科分类号
02 ;
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页码:167 / 174
页数:8
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