BEYOND THE MANY FACES OF PRICE - AN INTEGRATION OF PRICING STRATEGIES

被引：161

作者：

TELLIS, GJ

机构：

来源：

关键词：

D O I：

10.2307/1251292

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：146 / 160

页数：15

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