Internet and e-commerce adoption by agricultural input firms

被引:48
作者
Henderson, J [1 ]
Dooley, F
Akridge, J
机构
[1] Fed Reserve Bank Kansas City, Ctr Study Rural Amer, Kansas City, MO USA
[2] Purdue Univ, Dept Agr Econ, W Lafayette, IN 47907 USA
[3] Purdue Univ, eEnterprise Ctr, W Lafayette, IN 47907 USA
来源
REVIEW OF AGRICULTURAL ECONOMICS | 2004年 / 26卷 / 04期
关键词
D O I
10.1111/j.1467-9353.2004.00196.x
中图分类号
F3 [农业经济];
学科分类号
0202 ; 020205 ; 1203 ;
摘要
By 1999, most agricultural input firms used company Web sites and adopted some type of Internet strategy. However, far fewer engaged in e-commerce with most activity occurring with suppliers (channel partners) rather than with end customers. Firms perceiving greater logistics and inventory management gains were more engaged in e-commerce activity. The ease of information access, more product choices, easier product comparisons, and improved buying convenience were expected to support farmer e-commerce adoption. However, firm managers indicate that a key to expanding farmers' e-commerce activity is the ability to build personal relationships over the Internet that satisfy farmers' service needs.
引用
收藏
页码:505 / 520
页数:16
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