Amazon's Evolving Ecosystem: A Cyber-bookstore and Application Service Provider

被引：38

作者：

Isckia, Thierry ^{[1
]}

机构：

[1] Telecom & Management SudParis, Telecom Ecole Management, Dept MMS, F-91011 Evry, France

来源：

CANADIAN JOURNAL OF ADMINISTRATIVE SCIENCES-REVUE CANADIENNE DES SCIENCES DE L ADMINISTRATION | 2009年 / 26卷 / 04期

关键词：

Amazon; business ecosystem; web services; value; strategy; STRATEGY; ECOLOGY;

D O I：

10.1002/CJAS.119

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Amazon.com has been through several stages of development: first as a cyber-bookstore, then a cyber-market, and now at? Application Service Provider (ASP). I apply the concept of "business ecosystem" to describe the evolution of Amazon.com, and highlight the role of web services in the shaping of its ecosystem. The company plays a central role in the ecosystem, working with a network of partners to bring products and services to customers. By continually trying to improve the health of its ecosystem, Amazon ensures its own survival and prosperity The mechanisms through which Amazon has created its ecosystem are discussed and ideas for firms looking to create analogous business communities are advanced. Copyright (C) 2009 ASAC. Published by John Wiley & Sons, Ltd.

引用

页码：332 / 343

页数：12

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