A continuous-time yield management model with multiple prices and reversible price changes

被引:129
作者
Feng, YY [1 ]
Xiao, BC
机构
[1] Natl Univ Singapore, Sch Comp, Dept Informat Syst, Singapore 119260, Singapore
[2] Long Isl Univ, Cw Post Ctr, Dept Management, Greenvale, NY 11548 USA
关键词
yield management; optimal switching time; poisson demand; monotonicity;
D O I
10.1287/mnsc.46.5.644.12050
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This article studies a continuous-time yield management model in which reversible price changes are allowed. We assume that perishable assets are offered at a set of discrete price levels. Demand at each level is a Poisson process. To maximize the expected revenue, management controls the price dynamically as sales evolve. We show that a subset of these prices that form a concave envelope is potentially optimal. We formulate the problem into an intensity control model and derive the optimal solution in closed form. Properties of the optimal solution and their policy implementations are discussed. Numerical examples are provided.
引用
收藏
页码:644 / 657
页数:14
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