CROWDSOURCING AS A SOLUTION TO DISTANT SEARCH

被引：737

作者：

Afuah, Allan ^{[1
]}

Tucci, Christopher L. ^{[2
]}

机构：

[1] Univ Michigan, Stephen M Ross Sch Business, Ann Arbor, MI 48109 USA

[2] Ecole Polytech Fed Lausanne, Lausanne, Switzerland

来源：

ACADEMY OF MANAGEMENT REVIEW | 2012年 / 37卷 / 03期

关键词：

VIRTUAL CUSTOMER ENVIRONMENTS; INFORMATION-TECHNOLOGY; PRODUCT DEVELOPMENT; FIRM BOUNDARIES; ABSORPTIVE-CAPACITY; CENTRIPETAL FORCES; USER COMMUNITIES; CAUSAL AMBIGUITY; LOCAL SEARCH; KNOWLEDGE;

D O I：

10.5465/amr.2010.0146

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

We argue that under certain circumstances crowdsourcing transforms distant search into local search, improving the efficiency and effectiveness of problem solving. Under such circumstances a firm may choose to crowdsource problem solving rather than solve the problem internally or contract it to a designated supplier. These circumstances depend on the characteristics of the problem, the knowledge required for the solution, the crowd, and the solutions to be evaluated.

引用

页码：355 / 375

页数：21

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