How Matsushita Electric and Sony manage global R&D

被引:7
作者
Arimura, S [1 ]
机构
[1] Yamaguchi Univ, Fac Econ, Yamaguchi, Japan
关键词
D O I
10.1080/08956308.1999.11671272
中图分类号
F [经济];
学科分类号
02 ;
摘要
As companies transfer their R&D activities abroad they, will have to confront a challenging management issue how to successfully, operate R&D laboratories dispersed around the world. Both Matsushita Electric and Sony, seem to have coped with this issue skillfully by introducing new management systems and practices-redefining the mission and goals of their global R&D, assigning two types of projects at the same time, rather than specializing projects among different labs, coordinating not by large-scale committees or meetings but through human relationships among a small number of top R&D managers, drastically, changing their organizational structures, and so on. It appears that both companies have already realized some of the anticipated benefits.
引用
收藏
页码:41 / 52
页数:12
相关论文
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