Discerning the effect of privacy information transparency on privacy fatigue in e-government

Privacy information transparency is generally considered desirable and should be enabled and upheld. It has gained increasing attention giving the emergence of new information technologies and their affordances for egovernance and governments. This study examines the proposition that privacy information transparency is amiable to mitigating privacy fatigue in e-government. The study identifies the antecedents of privacy information transparency of an e-government website, and its influence on privacy fatigue manifested in emotional exhaustion and cynicism. A survey conducted in Cyprus harnessed user responses, and the data analyzed using a partial least square structural equation analysis method. Findings reveal that; (1) user data collection and data use information aspects of online privacy significantly impact privacy information transparency; and (2) privacy information transparency positively impacts both cynicism behaviour and emotional exhaustion. This study extends the concept of privacy fatigue into e-government and contributes to an empirical evaluation of its relationship with privacy information transparency.