环境战略、经营战略与企业绩效——基于战略匹配视角的分析

被引：10

作者：

薛求知

伊晟

机构：

[1] 复旦大学管理学院

来源：

经济与管理研究 | 2014年 / 10期

关键词：

战略匹配; 环境战略; 经营战略; 绩效; 组合背离;

D O I：

10.13502/j.cnki.issn1000-7636.2014.10.013

中图分类号：

F272 [企业计划与经营决策]; F272.5 [经济评价];

学科分类号：

1201 ;

摘要：

企业环境战略与经营战略具有内在相关性,剥离了企业经营战略单独研究企业环境战略与环境绩效和经营绩效的关系必然会带来偏差。本文应用战略匹配中的组合背离模式,以医药行业企业为研究样本,研究了企业环境战略与经营战略的匹配对企业环境绩效和经营绩效的影响,发现企业不同类型环境战略与经营战略的匹配可以提高环境绩效与经营绩效。研究成果将战略匹配研究拓展至环境战略领域,进一步揭示了环境战略、经营战略、环境绩效与经营绩效间的关系,对于企业经营实践也具有一定的借鉴意义。

引用

页码：99 / 108

页数：10

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