创业意向的构思测量、影响因素及理论模型

被引:115
作者
简丹丹
段锦云
朱月龙
机构
[1] 苏州大学心理学系
[2] 教育部人文社科重点研究基地-苏州大学中国特色城镇化研究中心
关键词
创业意向; 预测指标; 计划行为理论; 创业事件模型;
D O I
暂无
中图分类号
B841.7 [心理测验];
学科分类号
040201 ;
摘要
创业意向是指将创业者的注意力、精力和行为引向某个特定目标的一种心理状态,它是创业行为的最好预测指标。个人背景、人格特质和外界环境等都会影响创业意向。计划行为理论和创业事件模型是公认的两个创业意向理论框架。目前将创业意向作为因变量是主流研究,而作为自变量和控制变量则是未来研究趋势。
引用
收藏
页码:162 / 169
页数:8
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