SYNTHESIS OF PREDICTIVE MODELS IN MARKETING-RESEARCH

被引：18

作者：

BUNN, DW

机构：

来源：

关键词：

D O I：

10.2307/3150692

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：280 / 283

页数：4

共 9 条

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[3]

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[4]

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[6]

Lindley DV, 1971, MAKING DECISIONS

NEWBOLD, P ;

GRANGER, CWJ .

JOURNAL OF THE ROYAL STATISTICAL SOCIETY SERIES A-STATISTICS IN SOCIETY, 1974, 137 :131-165

[8]

PARKER G, 1971, HARVARD BUSINESS REV, V12, P99

[9]

THEIL H, 1968, APPLIED EC FORECASTS