EXPORT MARKETING STRATEGIES IN THE BRITISH CLOTHING INDUSTRY

被引：26

作者：

AMINE, LS ^{[1
]}

CAVUSGIL, ST ^{[1
]}

机构：

[1] BRADLEY UNIV,PEORIA,IL 61625

来源：

关键词：

D O I：

10.1108/EUM0000000004653

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：21 / 33

页数：13

共 30 条

[1]

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[2]

[Anonymous], J INT MARKETING

[3]

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BILKEY, WJ .

[5]

*BOST CONS GROUP, 1973, PERSP

[6]

*BRIT I MAN, 1975, 26 SURV REP

[7]

Cavusgil S, 1983, J INT MARKETING MARK, V8, P63

CAVUSGIL, ST ;

NEVIN, JR .

[9]

COOPER RA, 1970, EXPORT PERFORMANCE P

[10]

CZINKOTA MR, 1981, J BUSINESS RES, V9, P393