CONSUMER ATTITUDES TOWARD MARKETING AND CONSUMERISM

被引：80

作者：

BARKSDALE, HC ^{[1
]}

DARDEN, WR ^{[1
]}

机构：

[1] UNIV GEORGIA, COLL BUSINESS ADM, DEPT MKT & DISTRIBUTION, ATHENS, GA 30601 USA

来源：

关键词：

D O I：

10.2307/1250423

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：28 / 35

页数：8

相关论文

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[6]

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[7]

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[8]

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[9]

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[10]

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