VENTURE TEAM - NEW CONCEPT IN MARKETING ORGANIZATION

被引：28

作者：

HILL, RM

HLAVACEK, JD

机构：

[1] UNIV ILLINOIS, COLL COMMERCE, URBANA, IL 61801 USA

[2] SUNY, SCH BUSINESS, ALBANY, NY 12203 USA

来源：

关键词：

D O I：

10.2307/1251039

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：44 / 50

页数：7

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