SATURATION ADVERTISING AND THE REPETITION EFFECT

被引：20

作者：

BEKERIAN, DA ^{[1
]}

BADDELEY, AD ^{[1
]}

机构：

[1] MRC,APPL PSYCHOL UNIT,CAMBRIDGE,ENGLAND

来源：

JOURNAL OF VERBAL LEARNING AND VERBAL BEHAVIOR | 1980年 / 19卷 / 01期

关键词：

D O I：

10.1016/S0022-5371(80)90476-4

中图分类号：

G44 [教育心理学];

学科分类号：

0402 ; 040202 ;

摘要：

引用

页码：17 / 25

页数：9

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WATKINS, MJ .

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[8]

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[9]

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[10]

GRUNEBERG M, 1978, PRACTICAL ASPECTS ME